n the hotel industry, market segment is one of the important subjects especially for sales, marketing and revenue department. Market segment will be part of... Continue reading
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ne of the main focus of sales person in a hotel industry is to sell the room accommodation to generate revenue. Room accommodation is a... Continue reading
n the current ongoing of pandemic of COVID-19 situation whereby people will do less travelling, it is not easy to implement dynamic room yielding strategy... Continue reading
n the hotel industry, room accommodation becomes an important part to drive the overall revenue contribution. Despite other revenue generators, such as, restaurant, catering, laundry,... Continue reading
hat is SWOT? SWOT stands from Strengths, Weaknesses, Opportunities, Threats. In the hotel industry particularly in Sales and Marketing department, SWOT analysis becomes one of... Continue reading
believe, sales are an important part in many industries, especially in the hotel industry where I involve for many years. Sales will always be linked... Continue reading
arketing Plan in a hotel industry is an important book that Sales & Marketing team develop on yearly basis. Or for a new opening hotel,... Continue reading
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